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Behind the Screens, Hollywood Goes Hypercommercial 2000 streaming
Behind the Screens, Hollywood Goes Hypercommercial
- popularity: 0.6
- Avec: Jeremy Pikser, Mark Crispin Miller, Robert McChesney, Susan J. Douglas, nouveaux
- Durée:37
Behind the Screens, Hollywood Goes Hypercommercial streaming VF
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Behind the Screens, Hollywood Goes Hypercommercial un film du genre Documentary/ , sortie en 2000-01-01 réalisé par "N/A" et "Media Education Foundation" avec une durée de " 37 Minutes ". ce projet est sortie aux United States of America avec la participation de plusieurs acteurs et réalisateur Jeremy Pikser et Mark Crispin Miller et Robert McChesney et Susan J. Douglas
SYNOPSIS
Hollywood movies are rapidly becoming vehicles for the ulterior marketing and advertising motives of studios and their owners, rather than entertainment in their own right. Behind the Screens explores this trend toward hypercommercialism through phenomena such as product placement, tie-ins, merchandising and cross-promotions. It combines multiple examples taken directly from the movies with incisive interviews provided by film scholars, cultural critics, political economists, and an Oscar-nominated screenwriter. Behind the Screens presents an accessible argument designed for school and college-age audiences-- precisely the demographic most prized by both Hollywood studios and advertisers alike. It features examples drawn from movies such as Wayne's World, Forrest Gump, The Lion King, Summer of Sam, and Toy Story.
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